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Deputy Head of Email Marketing / Newsletter Marketing

  • Location

    Lingen, Germany

  • Sector:

    Marketing Automation & eCRM

  • Job type:

    Direct Hire

  • Salary:

    Depending on experience up to €55,000/€60,000

  • Contact:

    Ben Wattenbach

  • Job ref:

    17406

  • Published:

    over 3 years ago

  • Expiry date:

    2019-12-18

Deputy Head of Email Marketing / Newsletter Marketing

Our client is a fun, energetic and an extremely impressive forward thinking international eCommerce company within the music industry and have grown more than 25% YoY, for the last 3 years with a turnover of more than €120M.

We are supporting them with hiring a new Deputy Head of Email Marketing / Newsletter Marketing for their growing digital division.

Responsibilities:

  • Strategy and controlling of all Email Marketing activities / newsletter marketing campaigns by the team
  • Analyse, report and optimise the performance of email campaigns
  • Improve CTR and landing page performance
  • Analyse KPIs and reporting to key stakeholders
  • Working closely with other divisional heads to complement other cross channel marketing activities
Required Experience:
  • 4+ years of Email Marketing / Newsletter Marketing / CRM marketing experience having worked with solutions such as Mailchimp, Campaign Monitor, HubSpot
  • Working with automation campaigns
  • Have trained and lead a small number of people, bringing a first leadership experience
  • Strong Analytics experience and have a passion for data and improving performance
  • Natural interest within eCommerce and Online Marketing
  • Running campaigns for both desktop and mobile
  • Hands on mentality and lead by example
  • Fluent in German and English

If you're interested in this position, please make an application through the job advert.

For more information or any questions, please contact:
Ben Wattenbach
ben.wattenbach@adaptive-digital.com
+442081230758

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