CRM Campaign Manager

  • Location

    Ratingen, Germany

  • Sector:


  • Job type:

    Direct Hire

  • Contact:

    Christian Schinner

  • Job ref:


  • Published:

    over 2 years ago

  • Expiry date:


Für unseren international Klienten, ein internationales eCommerce/ Omnichannel Unternehmen mit Zentrale in Düsseldorf, suchen wir zum nächstmöglichen Zeitpunkt einen CRM Campaign Manager.

Your responsibilities
  • Play a major role in the setup of and the transition to a new postal automation platform 
  • Manage flawless, on-time and high impact campaign execution along complete consumer journey with objective to drive activation and loyalty; Focus on direct mailing, consumer lifecycle automation and trigger mails 
  • Manage planning, execution, ongoing reporting and optimization of campaigns 
  • Manage segmentation, control groups and implement test plans to understand drivers of response and lifecycle value 
  • Reviewing and enhancing best practices pertaining to tools, automated solutions to enable process optimization of the CRM systems 
  • Continuous monitoring and improvement of performance develop core KPIs, ensure ROI from all communications and report campaign results regularly including recommendations to key stakeholders 
  • Create, manage and improve templates, content blocks and journey automations according to customer and marketing needs (insights into action) 
  • Assist in the development of the future platform strategy 

Your skills
  • Degree in business, marketing or similar education with at least 3 years' experience in CRM/ direct mailing as well as in analysis and optimization of marketing campaigns 
  • Experience in marketing automation software (ideally Salesforce Marketing Cloud) 
  • Ideally experience in Project Management and multi-channel communication 
  • Experience in marketing auto Customer-centric 
  • Proficient command of English & German 
  • Microsoft Office user knowledge 
  • HTML and CSS knowledge 
  • Adobe InDesign 
  • Well-developed analytical ability 
  • Structured and goal oriented working style 
  • Good business acumen and attention to detail 
  • Outside-of-the-box-thinking 

Are you a good match for this Job?
Then please submit your application!